MARKETING OPERATIONS LEAD

• Under the supervision on the Tactical Marketing Manager, develops and implements paid social advertising campaigns for key service lines
• Supports the Women’s Hospital and community health social media presence, in collaboration with other digital marketing staff, including growing followers for Facebook pages, coordinating with marketing team to develop and share relevant content, and monitoring comments and engagement
• Creates engaging emails for physicians and consumers using tools such as Salesforce Digital Marketing Cloud
• Under the supervision of the Tactical Marketing Manager, coordinates the implementation of integrated digital marketing programs
• Under the supervision of the Tactical Marketing Manager, tracks and evaluates digital marketing programs to measure and continually improve marketing ROI performance
• Contributes to the development of marketing plans along with digital tactical marketing staff, service line and entity marketing leadership by recommending effective tactical digital marketing tactics
• Actively participates in the identification, implementation and evaluation of new digital marketing tactics
• Under the supervision of the Tactical Marketing Manager, oversees assists with the CRM and marketing automation system
• Coordinates with digital media agencies, tactical & digital marketing staff, service line and entity marketing leadership to develop media plans, traffic and track advertising
• Under the supervision on the Tactical Marketing Manager, develops and implements paid social advertising campaigns for key service lines
• Supports the Women’s Hospital and community health social media presence, in collaboration with other digital marketing staff, including growing followers for Facebook pages, coordinating with marketing team to develop and share relevant content, and monitoring comments and engagement
• Creates engaging emails for physicians and consumers using tools such as Salesforce Digital Marketing Cloud
• Under the supervision of the Tactical Marketing Manager, coordinates the implementation of integrated digital marketing programs
• Under the supervision of the Tactical Marketing Manager, tracks and evaluates digital marketing programs to measure and continually improve marketing ROI performance
• Contributes to the development of marketing plans along with digital tactical marketing staff, service line and entity marketing leadership by recommending effective tactical digital marketing tactics
• Actively participates in the identification, implementation and evaluation of new digital marketing tactics
• Under the supervision of the Tactical Marketing Manager, oversees assists with the CRM and marketing automation system
• Coordinates with digital media agencies, tactical & digital marketing staff, service line and entity marketing leadership to develop media plans, traffic and track advertising
  

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Your Tomorrow is Here!

Temple Health is a dynamic network of outstanding hospitals, specialty centers, and physician practices that is advancing the fight against disease, pushing the boundaries of medical science, and educating future healthcare professionals. Temple Health consists of Temple University Hospital (TUH), Fox Chase Cancer Center, TUH-Jeanes Campus, TUH-Episcopal Campus, TUH-Northeastern Campus, Temple Physicians, Inc., and Temple Transport Team. Temple Health is proudly affiliated with the Lewis Katz School of Medicine at Temple University.

To support this mission, Temple Health is continuously recruiting top talent to join its diverse, 10,000 strong workforce that fosters a healthy, safe and productive environment for its patients, visitors, students and colleagues alike. At Temple Health, your tomorrow is here!

Equal Opportunity Employer/Veterans/Disabled

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Your Tomorrow is Here!

Temple Health is committed to setting new standards for preventing, diagnosing and treating major diseases in our community and across the nation. Achieving that goal means investing in our employees' success through staff and leadership development. Our recruitment strategy is to attract and retain a diverse, high performing workforce that fosters a healthy, safe and productive environment for our patients and colleagues alike.