We’re looking for a freelance Graphic Designer with experience on brand level within the Fashion/Luxury or textile industry. The team is based in Helmond but it’s possible to work remote.
As a Brand Graphic Designer, you will develop various online and offline graphics. Your graphics will be part of the Vlisco Marketing campaigns. This role will challenge you to be creative, innovative and differentiate with on-brand and fashion-related content.

Key tasks

• 
  Develop assets for offline and online media and artworks based on the agreed strategic content.
• Research best practices in luxury brand communication and use it as a benchmark.
• Identify the requirements for different users in consumer touchpoints (social media, billboards, product placement).
• Analyse the deliverability and effectiveness of content in the marketplace.

Requirements

• Proven track record in brand identity and graphic design
• Keen interest or affinity with fashion is required.
• Design related education.
• Experience in printed matter.
• Experience in developing graphic assets across different media and channels.
• Up to date in graphic trends, including animation.

Please make sure that your portfolio shows a broad range of media and a strong sense of aesthetics and branding.

About Vlisco

Its origins were in Indonesian batik designs but for over 100 years of its history Vlisco’s main markets have been in West and Central Africa.

There is no other brand nor business whose products have become part of African culture as have Vlisco’s designs.

And this is because of African women, who traded the fabrics from the outset, and gave them names and meanings that no Dutch designer could ever have imagined. It is also due to the way that African women converted the fabric into garments to express their individuality, status, achievements and beauty. Dutch imagination with African self-expression.

As the world rightly frets about the impact of fast fashion on the global environment it would do well to remember that slow fashion is the African way and a better way.

For those who want to work at Vlisco, they will discover a company devoted to Africa and to African women whilst still designing prints that are described as ‘works of art’. It is also a company steeped in tradition and generations of technical know-how but ready to adapt to new ways and new ideas.